• ABOUT
  • WORK

SIMON McDEARMID PARKIN

EXECUTIVE CREATIVE DIRECTOR

  • ABOUT
  • WORK
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“Simon is a

first-rate,

award-winning,

‘BIG IDEAS’ creative leader…A true creative asset.”

Justin Pahl Group Chairman

AMVBBDO

As an award-winning 360 ECD/Writer, I’ve spent the past 25 years learning from the best, at the world’s best agencies:

BBH, AMVBBDO, Wieden + Kennedy London/Amsterdam, Ogilvy, adam & Eve DDB, GREY, TBWA, Saatchi, R/GA, 72 & Sunny, McCann, M&C Saatchi, BOOM Founder & CCO.

I also have a few awards and nominations to my name: Several Cannes Golds, D&ADs, Campaign Golds, One Show, Clio, Campaign Best Digital Ad of the Decade etc…

And an impressive pitch winning record: Santander (47 markets), Absolut, Subway, National Lottery…

BOOM Founder & CCO – brand transformation practice built for founders & CMO’s.


Recent award-winning social-first work:

·       ‘Roll Like Ryan Reynolds’ Yas Island campaign (21 million views) 

·       McLaren F1 Driver Vs Driver - Lando Norris Vs Tommy Fleetwood.  

·       McDonald’s World Cup ‘Real-time social’ platform (500 million likes globally)

·       The Absolut Vodka Swop Shop London Fashion Week social platform.

·       AO Tennis Rafa Nadal 360 social platform Aces for Oceans (AO).

·       Expedia Travel yourself interesting - Cannes Lions

·       Marks & Spencer ‘This is not just food…’ 360 campaign. Grey  

·       Sainsbury’s new positioning, ‘Helping everyone eat better’. W+K

·       Woolworths Christmas, Ashes cricket, Booie Beauty etc. M&C 

CONTACT

T: +44 (0)7990 545519
E:  sparkin999@gmail.com